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Prudential Singapore

87.5Score
4.1

Customer satisfaction · 1.2M members

S&P: AA-(2025)Moody's: Aa3(2025)

Prudential Singapore is the second-largest life insurer by market share, offering the well-regarded PRUShield Integrated Shield Plan. A subsidiary of Prudential plc (UK), it uniquely covers Traditional Chinese Medicine (TCM) post-surgery and offers strong critical illness and cancer rider options.

Overall Score

87.5/100

Founded

1931

Headquarters

Singapore

Type

private
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Key Metrics

Ip Plan

PRUShield

Tcm Coverage

Yes (post-surgery)

Market Position

2nd largest life insurer

Parent Company

Prudential plc (UK)

Editorial Ratings

S&P: AA-(2025)

Rating: AA- (max: AAA)

85S&P
Moody's: Aa3(2025)

Rating: Aa3 (max: Aaa)

90Moody's

Coverage Highlights

  • PRUShield Integrated Shield Plan — well-regarded across comparison sites
  • Unique TCM (Traditional Chinese Medicine) coverage post-surgery
  • Strong critical illness and cancer rider options
  • Digital PRUForce platform for agents and customers
  • Second-largest life insurer in Singapore by market share

Pros

  • Global brand with strong local presence
  • Unique TCM coverage benefit
  • Comprehensive rider options
  • Strong financial backing from Prudential plc

Cons

  • Claims processing averages 1-4 days (slower than AIA)
  • Premium increases have been notable in recent years
  • Complex product structures

Frequently Asked Questions

Does PRUShield cover Traditional Chinese Medicine?

Yes. Prudential Singapore's PRUShield uniquely covers Traditional Chinese Medicine (TCM) post-surgery, a differentiator among IP providers in Singapore.

What is Prudential Singapore's market position?

Prudential Singapore is the second-largest life insurer in Singapore by market share, backed by Prudential plc (UK).

How fast are Prudential Singapore claims processed?

Prudential Singapore processes claims in an average of 1-4 days, which is slightly slower than AIA's same-day median but still competitive.

Quick Summary

InsurerPrudential Singapore
Country🇸🇬 Singapore
Overall Score87.5/100
Satisfaction4.1/5
Members1.2M
Typeprivate
Founded1931

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