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Gulf Insurance Group (formerly AXA Cooperative)

Gulf Insurance Group

68Score

★★★☆☆3.5

Customer satisfaction · 300K members

Formerly AXA Cooperative; now Gulf Insurance Group(2025)

Gulf Insurance Group (formerly AXA Cooperative Insurance) is a multi-line insurer with health as a key business segment. After AXA Group divested in September 2021, the company rebranded to Gulf Insurance Group in June 2022. It operates 16 branches and retail stores across KSA with CHI-compliant health products.

Overall Score

68/100

Founded

2008

Headquarters

Riyadh

Type

private

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Key Metrics

Former Brand

AXA Cooperative Insurance

Rebrand Date

June 2022

Branches

16 branches and retail stores

Chi Compliant

Yes

Editorial Ratings

Formerly AXA Cooperative; now Gulf Insurance Group(2025)

Rating: Multi-line insurer; 16 branches (max: Market leader)

68Saudi

Coverage Highlights

✓16 branches and retail stores across KSA
✓CHI-compliant health insurance products
✓Multi-channel distribution (branches + digital)
✓Active across all channels including social media

Pros

✓Multi-channel distribution (branches + digital)
✓Established network of 16 branches
✓CHI-compliant
✓Growing post-restructuring

Cons

✗Underwent major ownership/brand transition
✗Smaller than top 3 (Bupa, Tawuniya, MedGulf)
✗Brand confusion during transition period

Frequently Asked Questions

What happened to AXA Cooperative Insurance?

AXA Group ceased to be a related party in September 2021, and the company rebranded to Gulf Insurance Group in June 2022. Health insurance products continue under the new brand with CHI compliance.

Is Gulf Insurance Group the same as AXA Cooperative?

Yes. Gulf Insurance Group is the new brand name for the former AXA Cooperative Insurance company, following AXA Group's divestiture. It continues to operate the same branches, products, and licenses.

How many branches does Gulf Insurance Group have?

Gulf Insurance Group operates 16 branches and retail stores across Saudi Arabia, providing in-person service alongside digital channels.

Quick Summary

InsurerGulf Insurance Group (formerly AXA Cooperative)

Country🇸🇦 Saudi Arabia

Overall Score68/100

Satisfaction3.5/5

Members300K

Typeprivate

Founded2008

Other Insurers in Saudi Arabia

Bupa Arabia

private

/ 100

Tawuniya (The Company for Cooperative Insurance)

private

/ 100

Al Rajhi Takaful

private

/ 100

MedGulf (Mediterranean and Gulf Cooperative Insurance)

private

/ 100

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